nuARC wordmark, master version Release C.2
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The binding version is the full color wordmark on a light, calm background:
SVG/nuarc-wortmarke-farbig.svg

Variants
  farbig                  Standard use, always the first choice.
  dunkelgrund             White lettering, the A keeps the color axis. For dark surfaces.
  negativ                 All white. For single color print, engraving, vinyl cutting.
  monochrom-navy          All navy. For single color print on a light background.
  monochrom-schwarz       All black. Only where navy is technically impossible.
  signet-*                The A on its own. Only where the brand is already known,
                          that is favicon, app icon, profile picture. It never
                          replaces the wordmark on first contact.

Minimum sizes
  Print     32 mm wordmark width
  Screen    120 px wordmark width
  Below 24 mm use the monochrome version

Clear space
  At least 1 x m on all sides, 2 x m preferred. m is the base module of roughly
  10.5 master units, which is about 9 percent of the wordmark height and about
  2 percent of its width.

Not permitted
  Replacing the A with a triangle, two straight bars or an outline icon.
  Changing character spacing or the R-C gap.
  Adding violet, orange or further colors to the A gradient.
  Adding drop shadows, glows, outlines or custom gradients.
  Distorting the wordmark or squashing the A to cap height.

Full rules: https://brand.nuarc.cloud/en/
A.R.C. Laser GmbH, Creative Direction Maximilian A. Grimm
